The PATA Malaysia Chapter (PMC) Tourism Career Fair was held on 07 June 2014 at the Berjaya Times Square Hotel Kuala Lumpur. The Career Fair was officially launched by Y.Bhg. Datuk Dr. Ong Hong Peng, Secretary General- Ministry of Tourism & Culture, Malaysia. Y.Bhg. Dato’ Mirza Mohammad Taiyab, Director General of Tourism Malaysia and industry leaders also attended the launching ceremony, witnessed by other invited guests. Mr Mario Hardy, the Chief Operations Officer of PATA was present for the launching ceremony to represent the support from PATA Head Office and also participated as one of the Panelists in the Tourism Career Forum.
The Career Fair was a great success and received positive feedbacks and compliments from our Guest of Honour, Y.Bhg. Datuk Dr. Ong Hong Peng, Y.Bhg. Dato’ Mirza Mohammad Taiyab as well as from other industry players, including students.
The Fair attracted 1006 student participants from 29 public and private Universities/Colleges within Malaysia of which 64% were students who will be graduating soon and 7 % (75) fresh graduates, whilst the rest were from the employed and unemployed categories. In terms of qualifications, majority of the student participants were degree holders (60%) and diploma holders (23%). Travel & tour was the most preferred sector (42%) followed by hotel industry (37%).
Total 17 Exhibitors from the Tourism & Hospitality sectors participated at the Fair and promoted their organizations and job opportunities available. In total, the Exhibitors received 1892 applications from the student participants and this clearly reflects the interest and enthusiasm of the students present for a career in the tourism & hospitality industry.
In conjunction with the Career Fair, PMC also arranged for a Tourism Career Forum to share knowledge and inputs on tourism that could be of interest and benefit to the student participants at the Career Fair. Prominent speakers from the tourism, hotel, and travel & tour industries like YM Tunku Dato’ Seri Iskandar (Group President, Mitra Malaysia Sdn Bhd and Life Member of PATA), Y.Bhg. Dato Rashid Khan (CEO/Sarawak Tourism Board), Mr Mario Hardy (COO/PATA), Mr Sam Cheah (President, Malaysian Association of Hotels) and Mr Joseph Xavier (Hon. Secretary General, Malaysian Association of Tour & Travel Agents) shared their insights, views and recommendations on the topic ‘Today’s talent, Tomorrow’s success- Sustaining Tourism through Quality Human Capital’, from the perspective of their related industries.
The programme also included a Brand Showcase presentation by Asia-Experience Tours and Lexis Hotel Group, which were very informative to the students present.